Allen Xu (徐伦彦)

Digital & Engineering Leader

Allen Xu (徐伦彦) profile photo

Allen Xu (徐伦彦)

Nationality:China
Residence:Shanghai, China
Languages:English - Fluent, Mandarin-Native
Gender:Male
Date of Birth:1981
Marital Status:Married
Mobile:+86 13564643573
Email:lunyan.xu1981@gmail.com

Professional Summary

Seasoned product and engineering leader with 18+ years of experience driving digital transformation and innovation across diverse industries. Proven track record in building and scaling high-performing teams, architecting enterprise-grade systems, and delivering customer-centric solutions. Expert in bridging business strategy with technical execution, with deep expertise in WeChat/WeCom ecosystem, MarTech, E-commerce, and Retail technologies. Successfully led multiple large-scale system integrations, platform migrations, and AI experimentation initiatives. Passionate about leveraging technology to solve complex business challenges and create measurable impact.

Professional Skills

  • Product Strategy & Roadmap Development - Defining product vision, conducting market research, prioritizing features, and aligning product strategy with business objectives
  • Technical Leadership & Architecture - Designing scalable systems, making technology stack decisions, leading technical teams, and ensuring engineering excellence
  • WeChat/WeCom SCRM & Mini-Program Development - Building customer relationship management solutions, developing WeChat mini-programs, and integrating WeChat ecosystem APIs
  • MarTech & Marketing Automation - Implementing marketing technology stacks, customer data platforms (CDP), marketing automation tools, and analytics solutions
  • E-commerce & Retail Technology - Developing omni-channel retail platforms, inventory management systems, order management, and customer experience solutions
  • CRM & Customer Experience - Designing customer journey maps, implementing CRM systems, and optimizing customer touchpoints across channels
  • Omni-channel Platform Development - Building unified commerce platforms that integrate online and offline channels, ensuring consistent customer experiences
  • System Integration & API Design - Architecting integration solutions, designing RESTful APIs, implementing microservices, and managing data synchronization
  • Agile & Lean Methodologies - Leading agile transformations, facilitating scrum ceremonies, implementing continuous delivery, and fostering DevOps culture
  • Team Building & Mentorship - Recruiting top talent, developing team capabilities, providing coaching and mentorship, and building high-performing engineering cultures
  • Stakeholder Management - Communicating with executives, managing cross-functional relationships, negotiating priorities, and driving alignment across organizations
  • AI/ML Integration & Experimentation - Exploring AI applications, implementing machine learning models, conducting POCs with LLMs, and evaluating AI tools for business use cases

Education & Certificates

Education

The University of Shanghai for Science and Technology

Master's Degree in Computer Network & Application

2004.09 - 2007.03

Certificates

  • Project Management Professional (PMP) Certification(2009)
  • Advanced English Interpreting Certificate(2005)

Contact Information

Feel free to reach out for collaboration opportunities or professional inquiries.